About Us

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Our mission

Anitrack uses its management tool to monitor livestock health and movement, notify the farmers immediately and link them with animal services. Livestock production is an important feature in Africa, contributing largely in meeting food needs, providing draft power and generating cash income for both small, medium and large scale farmers. But majority of farmers face a major challenge where they lose 30 percent of the livestock each year as a result of undetected diseases and 5 percent is lost due to cattle rustling.

This contribute to a loss of over $4 Billion yearly in the agriculture sector. As the pace of livestock industry in Africa accelerates, the need for accurate information gathered quickly is increasingly important in managing livestock. With this we reduce chances of loss significantly.

MISSION
Our mission is to create an impact by equipping African livestock farmers with the knowledge, tools and
resources necessary to improve production and create a sustainable supply-chain for livestock farming.
To ensure that the farmers protect their investments and by providing treatment at the right time as well as
provide security through minimizing cattle rustling cases..

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Meet the Team

Tony Marfo
Chief Technology / CTO

Tony is the chief technology officer for Anitrack and loves working with farmers to help them solve their farm related problems through the use of ICT and new tech

Winnie Akoko
Chief Executive Officer / CEO

Winnie is the CEO and business strategist for Anitrack. Her key roles include: Overseeing the management and operations of both the ground and online business units, strategic business planning; managing relations between current/potential investors and other stakeholders.

Abdul-Hak Saani
Chief Operations Officer/ COO

As part of Anitrack, Abdul’s work includes: undertaking website and social media marketing; managing ground operations team, business development (developing networks of customers, farmers) nurturing and overseeing partnerships with NGOs,
local radio stations and farmer based association and presenting Anitrack to potential investors, sponsors, funds and banks in Ghana to generate funding.

Kenneth Simpson
Software Developer Intern

Ken joined the Anitrack team as a software developer intern and aids in the setup and deployment of our hardware and software modules for our farmers.